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Personativ - AI-first content publishing | FHC+P
Own Product · AI-first content publishing

Personativ

Visible as if you had a marketing department. Without having one.

Your company blog plus 11 social channels, published automatically, SEO-optimised and GDPR-compliant. Not a posting tool but a digital marketing team: the AI researches trends, writes drafts, writes channel-native for each channel, publishes at the best time, and learns from what works. You just approve. We provide the AI, no separate vendor account required. Built and operated by FHC+P, live at personativ.de.

Context

Visibility takes time nobody has

Your clients google you before they call, and now they ask AI too. If you're not findable, you don't exist. At the same time, consultancies, law firms, and specialist businesses lack the half a role it takes to keep the blog, LinkedIn, and every other channel running. Personativ closes exactly that gap: you provide the expertise, the platform turns it into regular, channel-native visibility. No copy-paste, no one-size-fits-all, no agency contract.

AI-first

Built AI-first, not AI as an add-on

Personativ is built around AI from the ground up. The AI understands your brand, spots topics, creates channel-native posts, publishes, and learns. The human decides and approves. We provide the AI, no separate vendor account required, and on request everything runs entirely within the EU.

Trend radar

An AI briefing, not a link list

Current trends from Google, X, TikTok, and your specialist sources, narrowed to Germany, Europe, or individual countries. Per industry and region, the AI sums up as a clustered briefing what is actually being discussed, and explains what a trend concretely means for your brand. No blindly jumping on the bandwagon.

Ghostwriter

A draft in your brand voice

Topic in, finished article draft out, in your tone (formal address, expertise, no emojis). For each channel the AI writes independently in the matching persona, instead of pushing one version everywhere. Plus topic suggestions from your subject world.

Marketing agent

From a goal to a finished proposal

Set a goal. The autonomous agent picks the right topics from rated trends, writes them for your audience, schedules them at the learned best time, and learns from your approvals. Hard guardrails included: daily limit, credit budget, and risk filter. Fully autonomous on request, always with an approval window as a safety net, steerable via Telegram too.

Compliant (EU AI Act, Article 50)

Publish AI content with labelling covered

Since August 2026, AI content must be labelled unless a human has reviewed and taken responsibility for it. That is exactly what Personativ's approval and veto principle delivers: reviewed posts carry your editorial responsibility and go out without an AI label, unreviewed ones Personativ labels automatically, and the approval log provides the proof. AI images are marked machine-readably. Automation stays legally safe, without you handling every label yourself.

More AI features

One text, everywhere in the right form

Audience intelligence with personas

Personativ builds an audience model with personas per role from your website and your content: management, engineering, procurement, HR. From one idea it creates a dedicated version per persona, with exactly the focus that role cares about.

Channel-native, not copy-paste

Each channel gets its own version: the right length, the right tone, hashtags, share image. Personativ writes independently per channel in the matching persona instead of pushing one caption everywhere. The Voice-Diff view shows the differences side by side.

AI brand setup in minutes

The AI can take your colours, fonts, logo, and tone straight from your website. From then on every post fits your line, and the AI warns you when a text contradicts your positioning or your no-gos.

Competitor monitoring & content gap

Add your competitors and Personativ watches their public channels. The AI compares what they post and what you've stayed silent on, and turns that into concrete topic gaps with a recommendation for what to tackle next. Straight into the trend radar and your own topics.

Found in AI answers (GEO/AEO)

Optimised not just for Google, but so that ChatGPT, Perplexity, and Google AI Overviews cite you as a source. Personativ measures continuously whether your brand actually shows up as a source for your target questions. SEO and structured data included.

Audience pretest before posting

Before a post goes out, simulated personas of your audience rate it: clear, relevant, strongest objection. The score sits right in the approval message. So the weak post surfaces before your clients see it.

Social inbox with AI reply

Comments and mentions from every channel land in one shared inbox, including an AI reply suggestion in your brand voice. On request Personativ replies automatically, only after the same veto window as posting. Responding fast means more leads.

Runs without you watching

Scheduled posts, automatic token renewal, a warning before a connection expires, retry on errors. Plus an approval workflow with roles: staff write, management approves. Nothing goes out unchecked.

EU data sovereignty, not just a checkbox

Optional enforceable EU-only processing without US involvement, self-hosted transcription, versioned consent, 2FA, and clean tenant separation. Data protection that holds up to an audit.

And more

From idea to analysis, all in one

Expert interview: A guided interview draws out your expertise and builds a knowledge base every text draws from. The result sounds like you, not like a template.

Shorts from long videos: From a webinar, talk, or screencast, Personativ cuts vertical clips of the strongest moments. Transcription runs on our own server, without an external service.

Real carousels: An article becomes branded slides with a hook and call to action, published as a real Instagram carousel and as a LinkedIn multi-image post.

Post, story, or reel: Choose the format per channel. In the autopilot you can also set your own story cadence.

Evergreen autopilot: Your best articles are automatically reshared in fresh wording. The channel stays active, even in weeks when nobody has time.

Highlight topics: Promote your own offers on a fixed cadence, each time from a different angle and with a veto before posting.

Learning analytics: Likes, comments, shares, and clicks per post, collected automatically, with UTM tracking. The weekly report arrives by email on Mondays.

Media library: Upload your own images and videos by drag and drop right where you pick them. Managed centrally and reusable for every post.

Steering via Telegram: Grant approvals and start new tasks straight from the chat, even on the go.

Multilingual: Interface and AI content in four languages (German, English, Spanish, Italian), configurable per user and workspace.

AI image optimisation: Images in the media library are optionally enhanced by AI for a consistent, on-brand look.

From shop products: Your shop products automatically become finished posts, ideal for e-commerce and specialist retail.

Reach

One click, one SEO blog and 11 social channels

LinkedIn, X, Facebook, Instagram, Mastodon, Bluesky, Reddit, Telegram, Discord, PeerTube, and Lemmy, each written channel-native. On Instagram as a post, story, or reel. Plus a direct push to WordPress and Wix as a real blog post, and a public REST API for any other website.

More channels in preparation: YouTube, TikTok, Threads, Pinterest, and Google Business Profile.

Who it's for

For everyone whose content has to run on the side

Consulting & IT

Turn expert articles into presence

Your consultants' expert articles become LinkedIn presence and Google visibility, without anyone needing half a role for it.

Law & tax firms

Convince clients before they call

Your blog answers your clients' questions, GDPR-compliant and in your name. Multiple clients, an approval workflow, and team roles are included.

Specialists & agencies

Show expertise, win talent

Engineering offices, trades, industry: show expertise with references instead of platitudes. Agencies manage multiple clients, cleanly separated, in one place.

Own Product

Built by FHC+P, operated in Germany

personativ.de is developed and operated by FHC+P, hosted in Germany with optional enforceable EU-only processing. We run our own specialist blog entirely on Personativ, as an SEO-optimised subdirectory with its own brand navigation, over 30 articles, our own design in our brand colours, and automatic cover and share images. Cheaper than an hour of agency time, the full feature set including AI in every plan.

Pricing

The full feature set in every plan

Free for 14 days, no credit card. Then cancellable monthly, or cheaper with a minimum term, the full feature set including AI in every plan. All prices net, plus 19% VAT.

Monthly
49 € / month

Cancellable monthly. 200 credits per month included. For getting started.

6 months · -10%
44 € / month

Minimum term 6 months. 500 credits per month included.

12 months · -20%
39 € / month

Best base price, minimum term 12 months. 800 credits per month, unlimited articles and accounts.

Professional
129 € / month

Power-user tier with 3,000 credits per month: autopilot, trend radar, pretest, AI images and carousels without buying extra credits.

Optional: a support add-on for 19 euros per month and a one-time setup service by FHC+P. Current pricing and all details at personativ.de.

Get started

Set it up once,
then it runs week after week

Import your existing blog in 5 minutes or have the first draft written for you. From then on Personativ feeds your channels, you just approve.

Questions & Answers

FAQ

Have further questions? Feel free to contact us directly via our contact form or by e-mail.

What is Personativ? +

Personativ is a content publishing platform that lets B2B service firms capture an article once and publish it automatically in channel-native form on their blog and every social channel. In your own brand voice, without copy-paste.

Who is Personativ made for? +

For consultancies, law and tax firms, agencies, and specialist businesses in the DACH region where content has to run on the side and there is no marketing department. You provide the expertise, the platform turns it into regular visibility.

How is Personativ different from plain cross-posters? +

Personativ writes independently per channel in the matching persona instead of distributing one caption for all. The Voice-Diff view shows these differences side by side. On top of that come a trend radar, GEO/AEO optimisation, and an approval workflow.

Is Personativ GDPR-compliant? +

Yes. Optional enforceable EU-only processing without US involvement, self-hosted transcription, versioned consent, 2FA, and clean tenant separation.

What does Personativ cost? +

Getting started is free for 14 days without a credit card, then fair monthly plans from 49 euros per month. Current pricing and all features at personativ.de.